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Policy

Cookie Policy

Last updated November 5, 2026.

How Google uses information from sites and apps

Essential cookies and local storage

  • Sign-in, security and payment-binding cookies support authentication and checkout. They are not used for optional analytics.
  • Guest checkout uses an essential, secure cookie to protect access to your orders in this browser for up to 30 days. It does not create an account. If you clear it or use another browser, use Find your order to request a single-use link at your checkout email. That link expires in 30 minutes; after verification, a separate essential cookie gives you access to matching guest orders for one hour.
  • Your bag is stored on this browser using localStorage, not analytics cookies. It remains available when you reject analytics and stays until you clear it or your browser removes site data.
  • The elindra_cookie_preferences cookie remembers an explicit choice or default analytics activation for up to 180 days without extending its original date on repeat visits. A local storage timestamp synchronizes changes between tabs; it does not identify you for analytics.

Optional Google Analytics

  • Google Analytics may measure visits, visible products, image and product-information interactions, variant choices, bag changes, checkout progress, purchases and refunds when enabled under the regional controls below. Refusing does not prevent shopping.
  • Product viewing time is measured at limited active-time milestones. Hidden, unfocused and idle time does not count. We do not record your screen, pointer movements, keystrokes or form contents.
  • The optional elindra_analytics_receipt cookie links permitted analytics to a checkout for transaction measurement. It expires with the 180-day activation or choice and is removed when server withdrawal succeeds. We distinguish default activation from your affirmative consent. Identifiers are retained until expiry or withdrawal; pending event details are removed after sending or suppression, and uncertain delivery details within seven days.
  • Analytics uses first-party _ga cookies to distinguish browsers and sessions. We configure a 180-day lifetime without automatic renewal; browsers may shorten it. Advertising measurement has a separate control. Google Signals and personalized advertising remain disabled.
  • When analytics is permitted, we keep bounded campaign labels, including a creative ID supplied in utm_content, in session storage for up to 30 minutes after a tagged visit. A checkout can retain that snapshot to attribute a verified purchase. We do not store raw query strings or use campaign labels for payment decisions. Turning analytics off clears the browser snapshot and server withdrawal removes checkout bindings.
  • Events contain public product identifiers and prices, page categories, and limited campaign/source information. We do not send contact details, checkout form contents, account/order URLs or raw search terms to analytics. Google also receives technical network information when your browser contacts it.
  • Analytics event and user detail is configured for retention of up to 14 months. Standard aggregated reports may remain available longer. These settings are separate from the retention of transaction and security records.

Advertising measurement

  • Advertising measurement lets Google use permitted browsing and purchase events to measure which ads work. It does not enable personalized advertising or remarketing. Turning analytics off also stops advertising measurement. We do not send contact details or payment information through this measurement.
  • Advertising measurement defaults on only for visits our server identifies as United States, unless you have rejected it or send Global Privacy Control. All other identified countries and unknown locations require an active choice. We record regional defaults separately from affirmative consent. Existing analytics choices do not count as affirmative advertising consent.
  • The elindra_ad_measurement cookie remembers the separate advertising measurement choice for up to 180 days without renewing an unchanged choice. Its date and version are independent of analytics. We retain the current permission basis, date, policy version and country with the analytics receipt. You can turn measurement off separately in Privacy choices; we update Google consent and remove accessible Google advertising cookies (_gcl and _gac). Server changes require connectivity and are retried when you reconnect.

Regional controls

  • For visits our server identifies as United States, including California, or cannot locate, analytics is enabled by default unless you have rejected it or send Global Privacy Control. For other identified countries, analytics stays off until you actively enable it. Location estimates can be inaccurate.
  • We wait without a placeholder while the server estimates your country. European Economic Area, United Kingdom and Switzerland visits show a consent bar. United States visits have no first-visit consent popup; use the footer controls to opt out. Other identified countries use footer controls and require an active choice before optional collection. Unknown locations retain a brief analytics notice that starts fading after one second; interacting with it stops the fade. Its disappearance never grants advertising permission. Browser language does not decide your privacy region.
  • An ignored or disappearing notice is not recorded as affirmative consent. Browser language settings cannot override the server's collection rules. Privacy choices remains available in the footer even when no notice appears.

Cookie controls

  • Use Privacy choices in the footer to change analytics and advertising measurement separately. Accept all enables both permitted purposes; Reject all keeps only essential storage. Personalized advertising remains off with either choice. Closing a notice or continuing to browse is not affirmative consent. We do not replay activity from periods when collection was disabled.
  • When you turn analytics off, we disable measurement and remove analytics cookies without reloading your checkout. Your bag and sign-in are preserved. Contact us about previously collected data; withdrawal and deletion are handled as required by applicable law.
  • Server withdrawal requires an internet connection. If you are offline, your browser retries when it reconnects; a transaction already sent cannot be recalled by this control.
  • We disable optional analytics and advertising measurement when your browser sends Global Privacy Control. You can also clear site data in your browser, which may remove your bag and sign-in.